A couple easy posts to add to the rotation:Social media gets a lot easier (and a lot less time-consuming) when you have a posting routine. (Ex: "I always post the sermon on Monday, a devotion on Wednesday, and a Sunday preview on Friday.") Check out these post ideas and pick out a few to try. Remember that our primary goal when it comes to social media is to create posts people want to share. It's not about post frequency, it's about post quality. Idea One: Sunday PreviewIn the image, display date, the words "Sunday Preview" (or give it your own name), and your church name. In the caption, briefly describe this Sunday's service theme or sermon title, the section of scripture you'll be digging into, and your service time(s) and location. When? Every Friday or Saturday. ___ Idea Two: Community Event RoundupIn the image, display 1-3 family-friendly community events going on in your town that week. In the caption, have a consistent tagline explaining your "why" behind putting together a post like this. Most churches' mission statements include ideas along the lines of grow/gather/go — this is the go piece. Express that idea in your own words. When? Incorporate weekly on Monday — be consistent so that people start to watch out for it! ___ Idea Three: Phone Screenshot w/ Call-To-ActionIn Canva, you can search "phone frame" in the elements section. Incorporate that frame, a bit of text, and your website into a post. Take a screenshot on your own phone, airdrop/upload it to Canva, and drop it in the frame. Some ideas for your call-to-action: follow us on Instagram, check out our website, give an offering online, download our app, leave a prayer request, etc. When? Make a bunch with different calls to action and schedule them monthly, rotating between each. ___ Example from Living Stone Arvada Idea Four: Carousel devotionIf you're writing devotional content for another platform like email or print, repurpose it into a few carousel slides. BOLD a few phrases or sentences to keep it easy-to-read. Be sure to include your website on each carousel slide. In the caption, offer a brief bit of context or the full scripture passage. When? Incorporate weekly or as often as you write devotions. ___ Idea Five: FAQIn the image, mock up a search bar. In it, write a common question. This might be a question from your BIC or a deep question related to a recent event. In the caption, explain the answer briefly. Think about including a mention of your Bible Information Class if it's appropriate. When? Incorporate weekly. ___ Idea Six: Sermon/devotion quoteIn the image, print a section of a sermon or devotion that can stand alone. Include your website & any graphics that fit into your brand. In the caption, expand on the context, the scripture passage, and what to do next (like watch the full sermon). When? Incorporate weekly. ___ Idea Seven: Scripture + Simple TruthIn the image, use your brand's fonts and colors to make a pretty quote graphic. In the caption, accompany it with a simple phrase describing what the verse means for the reader's day. (Example for John 3:16: "God's love isn't earned. He loved you first.") Think about tying it in to the upcoming week's service theme, do a weekly Psalm, or make it seasonal. When? As often as you can 🤍 Remember you can get free Canva Pro as a nonprofit! Still building up your Canva prowess? Remember that I offer custom Canva template packs on my website. Do you have any go-to social media templates or routines? Hit that reply button and let me know! Until next week, |
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How to turn any paper-and-pen scribble into a dynamic Canva icon... I know the right people will geek out over this one with me 🤪 Instead of reading: Follow along with my video tutorial! What do I mean when I say "Canva icon"? Well, it's like this: You can change the icon's color freely -- not just changing the shade of the image You can scale it up really large without losing image quality Have you noticed that when you use elements on Canva some of them follow these rules and some do not?...
Here's an idea to build off of YouTube views you're already getting: Do you know how many times I've heard the following from pastors I work with? "Yeah, we put my sermons on YouTube. People will visit church and say they've been watching for a couple weeks before they attend for the first time, so that's been good." So. many. times. This is amazing! What an awesome demonstration of how the internet can be used to remove barriers to an in-person connection (which is, of course, the ultimate...
This is one of those things that feels illegal to know. Today I want to take a minute to highlight a resource I use regularly in my work that, somehow, I've never shared with you. 🧐 Keep reading for 3 applications you can use this week. Click to go to Answerthepublic.com This website crawls both search engines and, nowadays, AI models to display what people are looking for related to any given topic. It's super interesting and super free. (The advanced plan is paid but I've never found it...