Never wonder what to write about again


This is one of those things that feels illegal to know.

Today I want to take a minute to highlight a resource I use regularly in my work that, somehow, I've never shared with you.

🧐 Keep reading for 3 applications you can use this week.

This website crawls both search engines and, nowadays, AI models to display what people are looking for related to any given topic.

It's super interesting and super free.

(The advanced plan is paid but I've never found it necessary for basic research.)

Give it a try. Head to Answer the Public, create a free account, and try searching a term like "baptism," "christian school," or anything else you're nosy curious about.

Here are 3 applications:

1) Scroll down to the "People also ask from Google" section for unlimited content ideas and study topics. See below:

2) Along the top bar, click "AI Models" and look for the "Navigational" category. These terms should be infused into your Google Business Profile description as they lead people to a physical location.

3) If you notice that search volume is high and Cost-per-click is low for a particular search term, consider running advertisements for that term in your area.

Those come to mind right away, but I'm sure you'll come up with more! Reply and let me know.

Until next week,

Grace Ungemach

I offer digital marketing education written with ministry in mind. Subscribe to my free, weekly newsletter to learn something new every Friday.

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