I have a font-buying addiction.I'm no stranger to Creative Market's font section. Getting to classify my impulse purchases as business expenses? Dangerous. Sometimes, though, it's nice to have a fallback that's completely free. If your brand does not have defined font styles and you're hoping to become a little more consistent, this might be a great place to start. Here are five of my favorite free typefaces, suggestions for how to use them, and a handy tip for getting your sizing just right. Plus—They're all available in both Google and Canva, so you're ready to start designing without having to download or import anything. Ok, are you ready for that trick I mentioned? Have you ever felt like your heading/subheading sizing was just... off? Try this easy trick to get it honed in: 1) Your subheading font height should be 1/3rd of your heading height. 2) Then, when you stack them atop each other, your subheading should be one subheading's-worth-distance from your heading. Like so: Bam! Perfectly proportioned for the human brain. Don't ask me why—it has to do with the golden ratio. That's all for now! Do you have a favorite free font? Let me know by replying! |
I offer digital marketing education written with ministry in mind. Subscribe to my free, weekly newsletter to learn something new every Friday.
When it comes to social media, I simply cannot live without these tools: 1) Texture or background graphics Pick something that represents your brand or series theme. Odds are, you can find a large collection of graphics for <$15 total that will totally level up your design game. I added a folded paper texture on top of this simple quote graphic. Here are a couple to get your gears turning: Tree rings, folded paper, stone, mountains/landscapes, vintage paper; or use your own search terms here....
Since I did my webinar in 2023,... ...a lot has changed about this process! Here's what I've learned: To remind you, the benefits of the Google Grant for nonprofits include free access to Google Workspace (custom email addresses, Drive storage, docs, slides, etc...) and 120k in Google Search ads, among other things. I've helped quite a few clients get set up with this grant and I've learned a few tips along the way. I want to share those with you today. 1) Buckle up for a hurry-up-and-wait...
I've been setting up a lot of Facebook events recently... ...and I want to share 14 very important things I've learned. You curious? Keep reading to find out how you can get my help promoting your next Facebook Event. 😉 Baseline: Before we go any further, you need to be absolutely positive that the event you're advertising is one that people WANT to go to. None of the rest of this newsletter matters if you don't have that piece. (Read this newsletter for a thought experiment along these...